Impact de l’utilisation de l’application mobile, comme levier de la communication digitale, sur la relation Banque-Clients

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dc.contributor.advisorEL ABBADI Abderrazzak
dc.contributor.authorZAIDANE Kaoutar
dc.date.accessioned2024-05-23T09:15:13Z
dc.date.accessioned2026-01-26T12:11:24Z
dc.date.available2024-05-23T09:15:13Z
dc.date.issued2022
dc.description.collaboratorEL ABBADI Abderrazzak
dc.description.collaboratorHMIOUI Aziz
dc.description.collaboratorBERRADA Abla
dc.description.collaboratorZERRAD Najib
dc.description.collaboratorEL YAACOUBI Youssef
dc.identifier.urihttps://toubkalpreprod.imist.ma/handle/123456789/33673
dc.language.isofr
dc.publisherFaculté des Sciences Juridiques, Economiques et Sociales - Fésfr_FR
dc.subjectMobile Bankingfr_FR
dc.subjectDigital Communicationfr_FR
dc.subjectCustomer Relationship Managementfr_FR
dc.subject.otherEconomics and Management
dc.subject.specificMarketing
dc.titleImpact de l’utilisation de l’application mobile, comme levier de la communication digitale, sur la relation Banque-Clientsfr_FR

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